I normally don’t get very personal in this blog, but one feature of the new Artisan Shopify theme really has me really excited — the new vector shapes and overlays. I’m not quite sure, other than just being a good old design nerd, what I love so much about this feature.
The dog days of summer (at least in North America) are here — and with it comes a slowdown in retail sales — including Shopify stores. However, a smart Shopify theme user knows that a slow season doesn’t mean it’s time to hit the beach and ignore your store — but rather a time to capitalize on extra time to help grow your business.
In addition to services and products, you can leverage your Shopify theme and the Shopify platform to sell another kind of amorphous product — digital downloads. Some stores sell nothing but digital products, which can range from digital files of photography, software programs, electronic books, videos or guides.