7 reasons customizing your Shopify theme is a bad idea
One of the most popular aspects of using the Shopify platform is that store owners have full access to the code that controls the look, feel and much of the functionality of their stores.
Shopify Theme Blog
The discount dilemma: Making Shopify discount codes work for your business
For most Shopify store owners, using discount codes and coupons with Shopify themes are a double-edged sword. Sure, they’re great for getting new customers and encouraging purchases, but they can also create headaches from a business standpoint.
6 ways to reduce visual clutter in your Shopify theme
A clean layout and design for your Shopify theme is essential to creating an effective and successful ecommerce website. However, finding a happy medium between a clean and simple layout and giving your users the information and content they need can be a fine line to walk.
A column about columns: Pro tips for manipulating your Shopify theme's columns
Using column-based layouts is a great way to create more varied and eye-catching designs for your pages. However, designing columns that not only look good but also adapt to tablets and mobile phones can be tricky.
Picking up the tab: Using tabs effectively in Shopify themes
One of the more popular features of many Shopify themes is the ability to break up product descriptions into a tabbed layout. When using tabs, many store owners will use the first tab, which remains visible by default, for the main product description.
Tips for getting your Shopify theme and store ready for Valentine's Day
For many Shopify stores, Valentine’s Day is one of the busiest times of the year, especially for merchants selling jewelry, custom gift baskets, hand-crafted chocolates, or other items that make great gifts.