Once you’ve completedwriting and designing your centerpiece content on thetopic of your choice, it’s time to put it to work for you — helping you build your business by generating leads and building your email marketing list.
Creating centerpiece content is a great way to share your passion for your products and industry while also integrating your SEO, social media andcontent marketing strategy for weeks or even months to come — but how can you create a dynamic and informative content piece?
Using topical content related to your store’s offerings, industry andpassion has so many advantages ranging from boosting shopper confidence plus bolstering your SEO and social media efforts, but how do you make sure yourShopify content marketing investment is worth it?
