How to decide which Black Friday promotion is right for your business
For most e-commerce brands — particularly if you’re direct-to-consumer — it’s a given ...
Shopify Theme Blog
5 most common reasons for abandoned carts (and how to fix them)
Comparison shopping, unexpected added costs, time-consuming checkout processes; there a...
How to increase the value of new customers that bought during BFCM
Previously, we took a look at some of the basics of lifetime value and cost to acquire — and how this affects your business — but assuming you were able to successfully acquire new customers for Black Friday and Cyber Monday, how can you increase the value of these customers and get them to buy again (and again)?
BFCM is over — but what value do new customers acquired during the boom bring your business?
Black Friday and Cyber Monday are a bit of a Catch-22 for Shopify store owners — the big sales and deals typically bring in tons of orders and new customers, but how can you ensure you maximize a lifetime of value from those shoppers?
How the Shopify community has your back for Black Friday and Cyber Monday
You're already doing a lot of hard work to get ready for BFCM — but what about those wh...
Your ultimate Shopify Holiday Handbook packed with BFCM tips
In addition to our 50 tips to prepare your Shopify theme for Black Friday and Cyber Monday, Out of the Sandbox has partnered with our friends at Pixel Union to produce a free ebook packed with actionable tips and advice to help you sell more this holiday season.