Meanwhile, the Victoria Shopify theme demo store sticks with rectangular images for both images — as well as the border option around the text, to create a modular but fun layout.
In addition to editorial style features, the image with text section in Artisan has a myriad of other uses:
Showcase a particular collection, product or service: Though you'll need to manually link to the collection, product or service page, this section can create a standout and different way to feature items from your store.
Spotlight a blog post: Here again, you'll need to set up a manual link and select your image and excerpt text manually, but this approach is a great way to draw attention to a particular article.
Display "about us" content: Give your visitors a quick overview of what your company is all about. You can optionally link to a more detailed "about" page for more information.
Emphasize features: Call out specific features or advantages of your products and services.
Insert trust badges: This section can also be a unique way to spotlight trust badges. Although you're, by definition, limited to two badges in total, this can be a great way to spotlight the most important ones you have. Use the text area to give more details about your commitment to security and quality.
Promote a sale or special: Consider temporarily adding this section for an alternate way to build promotional blocks on your homepage. Use the text area to link to a collection, product or list a discount code.
This section also gives you a license to be creative with your design — and you can combine one or more of these tips to create even more looks:
As shown in the examples above, experiment with mixing isolated, square or rectangular images, including ones with transparent backgrounds.
If you're after a more traditional look, simply use one image and a block of text to one side.
Create a "checkerboard" style layout by placing two or more of these sections, one after another, and alternate the placement of the image or images.
Likewise, emphasize a series of features, products or other items, one after another, but always keep the image on the same side to create a highly scannable look that encourages users to keep scrolling.
The section can also be used without any images for a simple, text-only section inside a box, if the border is used.
Similarly, pick one or two eye-catching images and use just the heading text, paragraph text or link for a simple call to action style section (Note that, for best results, you should have at least one text element active).
Don't limit yourself to just photos: The section can also support bold icons or colorful shape images you create yourself, for even more unique looks.