Sifting through the collections of Shopify themes can be exhausting, especially because modern themes have a lot of overlap. Trying to figure out which theme has the features you need, while not paying for ones you don’t, can be a longer process than it should be. As someone who has been through the theme selection process myself, I experienced how overwhelming and intimidating it can be. In this article, I’m going to walk you through Flex, Superstore, and Turbo. I’ll provide a comprehensive list of the features and benefits of each theme, along with the best use cases for anyone wondering which theme is best for them.
Flex is the most versatile theme as the name suggests, and offers deep levels of customization. Flex can be one of the best themes, depending on your level of experience in the Shopify space, willingness to learn, and persistence to create the best possible store. It has a huge potential ceiling, with an abundance of customizations and features.
Flex is a very powerful theme capable of moulding into different types of stores because users are encouraged to take full control of their theme and make a truly unique store experience. If you’re a user or a developer that loves to dabble in the settings and make micro-adjustments, you’ll love Flex.
Superstore was designed with wholesalers and high-volume stores in mind. It is the only premium Shopify theme to have the Wholesale App seamlessly integrated, for wholesale pricing functionality at the click of a button. Superstore helps store owners manage and market multiple products with their features and functionality.
You’ll see Superstone shine when it’s loaded with products; you need stability and optimization for a smooth customer experience. When it comes to large volume or wholesale stores, the Superstore theme is in a class of its own. If you need a theme that can support a large number of products while not missing out on design and functionality, Superstore is perfect for you.
Turbo is arguably one of the best premium Shopify themes available and has been for quite some time. Packed with features, blazing fast, reliable, and plenty of design options, Turbo is engineered for the power user. If you need your store to outperform everyone else, without sacrificing style or design, I’d recommend Turbo.
Turbo is meant for the early adopters, the power users, the industry professionals, and the tech enthusiasts. Turbo is meant to be mastered, offering you unlimited creative potential. If you want the cream of the crop, no holdbacks, every great feature, and lots of apps, packed into a theme - you want Turbo.
Flex, Superstore, and Turbo are all great themes but vary greatly in how they should be used and by who. If flexibility and versatility are your concern, Flex is perfect. If you sell lots of products, you need Superstore. If you’re a power user and you need the best, Turbo is meant for you. If you’re looking for the best, you need an Out of the Sandbox Shopify theme.