$180
Victoria is clean and elegant. Start here if your brand is slick, refined, trend-setting, or even techie.
Purchase details
Your theme will be delivered as a ZIP file once you complete your purchase. This file will include ALL of Artisan's built-in styles (Victoria, Phoenix and Barcelona). The style you are purchasing here simply determines the default visual style when you first upload your theme.
Current version & release notes: Artisan 1.3.5 (Updated December 1st, 2020)
Theme purchase includes 1-year of free, quick and easy updating through our Theme Updater App's Basic Plan ($79 USD value). Learn more
Whether you sell services, products or both - Artisan's new features will add personality and a professional polish to your shop!
Highlight key features, side by side. Bring focus to the products or services you want to promote, or choose some that benefit from direct comparison, such as tiered services or product bundles.
Gather pertinent info from your customers. Customize your shop's contact form to meet your specific business needs. Includes drop-downs, checkboxes, radio buttons, date pickers, text boxes and more!
Create a portfolio page or "lookbook". Showcase your work, or inspire shoppers with images that reflect your brand style. Category tabs make it easy for shoppers to filter gallery content while viewing.
Create sophisticated image banners. Give slideshows and banners a unique flair, with semi-transparent image overlays. Easily create a myriad of looks by varying the type, position and colors.
Draw attention to a particular product to promote it. Bring visual focus to a specific product or service on any collection page. Promote the same product site-wide or choose a different one per collection.
Reduce visual clutter on product pages. Variant image thumbnails can eat up a lot of screen real estate! Now you can display them in a slider format instead, to keep product pages neat and tidy.
Get creative! Reinforce your brand’s vibe and aesthetic with parallax-scrolling background shapes. Vary the type, size, number and color to achieve many different looks, from super subtle to bold and bright.
Artisan is the first Shopify theme to anticipate the needs of merchants who offer professional services. Without a physical product to rely on, such merchants often look instead to convey experience, establish trust, book customers, showcase examples of their work, solicit new client information and build their brand. Artisan's unique features meet all these needs and more.
Whether you have a well-established brand aesthetic or you're just getting started, Artisan can help you put a unique, expressive stamp on your storefront design. Customizable banner overlays and background shapes offer opportunities to add geometric lines, a punch of color and overall visual interest, to convey your shop's unique vibe in a single glance.
Our comprehensive Theme Help Center is where you'll find a wealth of information, documentation and video guides for all our themes, including Artisan-specific support articles.